Will 'Exciting Things Happening At Burger King' Pay Off For Investors?
By Chris Katje: You may have noticed new Burger King (BKW) commercials airing on television recently with the likes of David Beckham and Aerosmith front man Steven Tyler. The company's new motto "Exciting Things Are Happening At Burger King" is shown predominantly through the commercials. On Wednesday, shares of Burger King once again hit the public market, trading on the New York Stock Exchange under the symbol BKW. Shares traded up 3.5% before settling at $15.01 to end Wednesday's trading session. Over 6.9 million shares traded hands. The three month average for McDonald's (MCD) volume is 6.7 million shares in comparison.The large restaurant company, which was delisted back in 2010, sold 16% of its free floating shares on the exchange. The rest of the company will be owned by 3G (71%), Pershing (12%), and Justice (1%). The large shareholder 3G will have a 180 day lockup before it can sell more shares,Complete Story »
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