Disney to buy comic book powerhouse Marvel Entertainment
Mon, 08/31/2009 - 10:33 EDT - LA Times
The Walt Disney Co. today announced that it had agreed to acquire comic-book giant Marvel Entertainment, creator of such characters as Iron Man and Spider-Man, in a cash-and-stock deal worth an estimated $4 billion.
The estimated $4-billion deal would give Disney access to a library of more than 5,000 characters and help it strengthen its appeal to the young male audience. Ike Perlmutter, Marvel's CEO, will work directly with Disney to build and integrate Marvel's properties.
The Walt Disney Co.
The Walt Disney Co. has agreed to acquire Marvel Entertainment Inc. for $4 billion in cash and stock, bringing characters such as Iron Man and Spider-Man into the family of Mickey Mouse and WALL-E. Under the deal, Disney will get ownership of 5,000 Marvel characters.» E-Mail This » Add to Del.icio.us
Shareholders of Marvel Entertainment Inc., home to the X-Men, Iron Man, Spider-Man and other characters, approved the company's acquisition by The Walt Disney Co. on Thursday.Marvel, in a statement, said shareholders approved the 4.3-billion-dollar deal announced in August under which the comic book giant and its stable of action heroes will become a wholly-owned subsidiary of Disney.The acquisition is Disney's biggest since its purchase of animation house Pixar three years ago.
NEW YORK (Reuters) - Walt Disney Co said on Monday it plans to buy Marvel Entertainment Inc for $4 billion in a deal that would add characters like Iron Man, Spider-Man, and the Fantastic Four to its entertainment empire.
The Walt Disney Company says it's buying Marvel Entertainment. Marvel is the comic book company behind classic characters like Spiderman, Iron Man and Captain America. Disney says it will pay $4 billion to bring Marvel's 5,000 characters into its fold.» E-Mail This » Add to Del.icio.us
Moviegoers have shown a willingness to be entangled by Spider-Man's web over and over again. Now, as Disney prepares to buy the comic-book powerhouse Marvel, it faces the question of whether fans will also get attached to characters as obscure as Ant-Man and Iron Fist.