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    Zaky's 2011 iPhone Sales Estimates

    Wed, 05/25/2011 - 02:39 EDT - Seeking Alpha
    • AAPL
    • Andy Zaky

    Andy Zaky submits:iPhone sales have accounted for nearly half of Apple's (AAPL) revenue over the past few years, and it's enormously important to the company and its investors. Thus a big part of being able to forecast Apple's fiscal 2011-2012 revenue and earnings largely depends on one's ability to grasp where iPhone sales are likely headed in the future.To get an idea of just how important the iPhone is to Apple's financial well-being, Apple produces about $660 million in revenue for every 1 million devices sold world-wide. The iPhone also carries extraordinarily favorable gross margins and excellent average selling prices. The iPhone has been out for nearly 5 years now, and Apple still maintains a $660 ASP on the device.One can see how Wall Street analysts consistently miss on their earnings forecasts. Missing iPhone sales by even 1 million units can wreak havoc one's estimates. In Q2 2011, for example,Complete Story »

    • Original article
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