Retail Sales: The 'Real' Story
Doug Short submits: I delayed my commentary on the latest Retail Sales Report until today because my focus is on "real" (inflation-adjusted) and population-adjusted retail sales data. Now that we have the April CPI report, let's analyze the numbers.Retail sales rose 0.5% in April, the smallest gain since last July. The chart below shows the complete series from 1992, when the U.S. Census Bureau began tracking the data. I've highlighted recessions and the approximate range of two major economic episodes. The Tech Crash that began in the spring of 2000 had relatively little impact on consumption. The Financial Crisis of 2008 has had a major impact. After the cliff-dive of the Great Recession, the recovery in retail sales has taken us (in nominal terms) 2.9% above November 2007 pre-recession peak.[Click all to enlarge] Here is the same chart with two trendlines added. These are linear regressions computed with the Excel GrowthComplete Story »
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