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    NPD Data: Majesco Joins The Video Game Elite

    Fri, 02/10/2012 - 16:55 EDT - Seeking Alpha
    • ATVI
    • Cool
    • EA
    • Mark Gomes
    • THQI
    • TTWO
    • UBSFY.PK

    By Mark Gomes:According to new data from NPD Group, Majesco (COOL) claimed a spot on the U.S. video game charts in January. Zumba Fitness 2 came in at #9, giving COOL its first Top Ten hit since the original Zumba Fitness did it, last February.In a month that saw video game sales plunge 34%, Majesco bucked the trend. As the smallest company in this month's Top Ten, the stage is set for investors to discover COOL's little-known stock.By tapping into the growing demand for fitness video games, COOL has positioned itself as one of the few safe investments in the space. Ubisoft (UBSFY.PK) paved the way with its "Just Dance" franchise, which finished January in the #2 position. Shares of Ubisoft have responded by rising 77% in recent months.The rest of the U.S. Top Ten is dominated by heavyweights, including Activision's (ATVI) "Call of Duty," Take-Two's (TTWO) N"BA 2K12,"Complete Story »

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    Related

    • Zumba 2 Reignites Majesco's Holiday Sales

      By Mark Gomes:On November 15, Majesco (COOL) released "Zumba Fitness 2," the next installment of its wildly successful Zumba franchise. Sales of the sequel have only been modestly positive. As a result, shares of COOL have fallen 10% in recent weeks.

    • Zumba Fitness Craze Makes Majesco Entertainment Stock Look Undervalued

      By Chris Katje: Majesco Entertainment (COOL) is a small capitalization video game maker who specializes in motion captured games as well as games for handheld devices and social platforms like Facebook. It is today’s release of Zumba Fitness 2 that brings me to write about Majesco stock.

    • Majesco Entertainment Takes Profits From Zumba's Success

      By Robert-Ake: If you've been to your local gym anytime in the past year, you've probably heard of Zumba. Zumba's popularity in the fitness world is growing and it's becoming extremely profitable for those that are taking advantage of its popularity.

    • Majesco Poised To Beat Street Estimates On Monday Night

      By Mark Gomes:Majesco Entertainment (COOL) will report fiscal Q1 earnings (for the quarter ended January) after the close on Monday afternoon. According to Pipeline Data's proprietary model, the company will exceed consensus estimates of $54.9M in revenue and $0.20 of EPS.There are many other reasons to expect strong results and guidance:

    • Majesco's New Basketball Game Diversifies The Company

      By Chris Katje: Majesco Entertainment (COOL), the small video game company behind the Zumba Fitness video game franchise, reported some details of its newest offering coming in 2012. NBA Baller Beats will be released by Majesco Entertainment and HB Studios.

    • Zumba Craze Means Majesco Shares Are Poised To Triple

      By Mark Gomes:In case you haven’t heard, Zumba is the latest dance/fitness craze sweeping the U.S. and Europe. Its popularity is rising so fast that the traffic going to zumba.com has grown five-fold over the past 2 years. This phenomenon promises to do the same for shares of Majesco Entertainment (COOL).

    • New Zumba Fitness Video Game Could Be Majesco Entertainment's Last Hope

      By Chris Katje: Majesco Entertainment (COOL) has seen its share price fall below the $1 mark and faces worries of being de-listed. The company, who relies on its Zumba line of video games, now has a tough task ahead in 2013 to boost sales and improve operating performance. The company needs another hit to win back investors and get its share price past the $1 mark.

    • Majesco Entertainment Shares Are Too Cheap With Strong Holiday Lineup

      By Chris Katje: Small video game maker Majesco Entertainment (COOL) reported third quarter earnings (earnings call) on Monday. The company behind the Zumba Fitness franchise saw its shares unchanged at $1.78.

    • Majesco Entertainment Is About To Go Mobile

      By R.J.

    • Majesco Shares Will Rebound As Interactive Fitness Takes Flight

      By Mark Gomes:On Tuesday evening, Majesco Entertainment (COOL) disappointed investors with lackluster October results and 2012 guidance that trailed Wall Street estimates. However, both disappointments relate to Majesco's ongoing transformation into an interactive fitness leader.

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