Kraft pushing dressing beyond the salad bowl

Kraft's "let's get zesty" salad dressing campaign, featuring a naked man sprawled on a checkered picnic blanket, has sent the "One Million Moms" watchdog group reeling. 

We’ve been talking about brand experiences here lately, with Cadillac opening a cafe and art gallery to explain what their brand feels like, and American Girl is building a new store that they hope will immerse fans in the brand. Well, fast food can do that, too: that’s why Wendy’s isn’t just serving salads in their restaurants. Their new chicken-quinoa offering is a salad experience.

Rebecca Harrington/Tech InsiderA single serving of salad dressing can have more calories than all the vegetables in the actual salad. Low-fat dressings may be lower in calories, but they are often high in sugars. (They have to add something in there to make it taste good after they take all that fat out.)

Candice Kumai is a chef, wellness journalist and the author of "Clean Green Eats: 100+ Clean-Eating Recipes to Improve Your Whole Life." INSIDER stopped by her New York City kitchen to watch her prepare a kale Caesar salad  — a healthy alternative to traditional, high-calorie Caesar salads. Kumai shared her recipe for the low-calorie salad: Dressing ingredients:

McDonald's CanadaMcDonald's has been testing kale salads to try and attract more health-conscious diners.  But this seemingly healthier alternative is actually worse for you than a double Big Mac, CBC reports. 

(frankieleon)

Lucky carrot sticks getting a ranch bath. (elana’s pantry)

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