Advertisers are committing hundreds of millions of dollars less to cable TV networks for the first time since the 2009/10 season, according to a report released this week from the Cabletelevision Advertising Bureau (CAB), as published by Variety.
How many gamers does it take to catch a Pokemon? 1.1 million, apparently. That’s how many people played the Game Boy classic Pokemon Red—together—on the video game streaming website Twitch.tv in February.
If you think you're seeing more video ads, you're right: In the past year, there has been a huge increase in the number of video ads displayed on web pages. According to comScore, in December 2011, only 14 percent of videos had ads attached to them, but in December 2012, that portion was 23 percent.
EMI Music announced Wednesday it will offer free music videos and concerts on Hulu.com, making it the first major label to strike a deal with the increasingly popular US-based online video site.EMI and Hulu kicked off the collaboration with music videos from multiple Grammy winner Norah Jones, whose new album, "The Fall," comes out this week.EMI said concerts by Jones will also be made available on Hulu.