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    How Much Will The Kindle Fire Rock Apple's Boat?

    Thu, 11/17/2011 - 15:21 EDT - Seeking Alpha
    • AAPL
    • AMZN
    • Trefis

    By Trefis:

    Amazon (NASDAQ:AMZN) announced Monday that it’s jumping the gun and releasing its entire new tablet lineup early in order to keep up with the huge demand it saw during the pre-sales. The Fire began shipping on Monday, a day early, while the Touch and Touch 3G were shipped Tuesday, six days early. Although the company did not skip ahead by a particularly large time frame, but getting their hands early on the latest gadget would surely have been a pleasant surprise for the millions of eager buyers who had pre-ordered the device. Strong pre-order demand caused Amazon to ramp up Kindle Fire production to more than five million units before the end of 2011, according to news out in the Far East. [1] Early signs do point to the birth of Apple’s (NASDAQ:AAPL) strongest competitor in the tablet market, which has everyone contemplating theComplete Story »

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