The future of e-mail
I'm excited about the new "priority inbox" function that's coming to Gmail. The idea, as Farhad Manjoo explains it, is that we've pretty much conquered spam, but now we need to separate mail we actually want to read from the "annoying messages that aren't technically spam." That's press releases, Facebook alerts, campaign e-mails, and all the rest of the clutter that seems to own your inbox but isn't the sort of stuff you can just throw out.
But what, exactly, should we call all that mail? "Annoying messages that aren't technically spam" is a good description, but surely we can come up with a term. Help me out here.