Derrick Rose Injury Delivers Blow To Olympic Hopes For Adidas

Sun, 04/29/2012 - 11:05 EDT - Forbes.com - Top Stories

Adidas gave Derrick Rose a $185 million deal to be its marquee athlete to compete with Nike in the basketball shoe market. His ACL injury is a crippling blow for Adidas' Olympic marketing plans.

Original article
Login or register to post comments

Here's Derrick Rose Jumping Up And Down On The Bulls Bench While He's Out Injured
The Bulls are probably making the smart, rational move by holding out Derrick Rose, but there's still an element of frustration every time we see evidence that he could be playing right. Rose tore his ACL a year ago this month.
Derrick Rose Has Been Cleared To Play For 55 Days, But There's Still No Sign He's Coming Back
The Bulls lost their second straight game to the Nets last night and now face a winner-take-all game seven. Like the first six games of the series, Derrick Rose is not expected to be in the lineup.
Derrick Rose Made $33.4 Million This Season Even Though He Didn't Play A Minute
Sports Illustrated has released its annual list of the highest-earning athletes in the world. The most eyebrow-raising name in the lineup is Derrick Rose of the Chicago Bulls.
Adidas Stole Nike's Olympics Apparel Strategy And Is Using It At The Masters
Dustin Johnson, Jason Day, and Sergio Garcia all wore the same shirt in the first round of the Masters yesterday. It wasn't a coincidence, it was a calculated move by Adidas. And it came from Nike.
Adidas's Norman Says `AdiZero' Shoe Makes Players Faster
Nike Has Gone All In On Its Game-Changing 'Flyknit Racer'
Nike's Flyknit Racer has been lauded as a game-changing invention.
Derrick Rose Had Some Candid And Heartbreaking Things To Say About Fatherhood
Derrick Rose gave his first in-depth interview of the season to Jeff Zillgitt of USA Today this morning. It's fantastic, and gives you a solid picture of how Rose is recovering from the torn ACL he suffered last April.
Doctors Say RG3's Injury Is Much Worse Than Adrian Peterson's, Likely To Miss Start Of 2013 Season
When it was first reported that Robert Griffin III would need reconstructive surgery on his knee, there was optimism that he would return in time for the start of the 2013 season. Now, multiple doctors are saying that based on the severity of the injury, RG3 is unlikely to be ready for the start of the season and there is a chance he could be sidelined the entire year.
Nike: Analyst Remains Pro-Shoe
Market Blog submits: By David Berman
Novartis and Alcon: Is the Other Shoe About to Drop?
Pierr Johnson submits:Novartis (NVS) has announced Phase II of its planned acquisition of eye-care leader Alcon (ACL), purchasing the remaining tranche of Nestle’s majority stake. Valued at $28 billion, the deal advances the combination of two of the more attractive higher-growth participants in the beleaguered Pharma sector.

Main menu

Secondary menu

Derrick Rose Injury Delivers Blow To Olympic Hopes For Adidas

Related

Latest

User login

Our Blog

Markets Map

Follow Us

Secondary menu