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    Creativity: The Secret Behind the Secret

    Sat, 06/16/2012 - 09:34 EDT - Forbes.com - Top Stories

    In 2010, 's Institute for Value surveyed over 1,500 chief executives about the most important leadership competency for this new millennium. Creativity was the across-the-board's winner. No surprise, right. But this begs the eternal question: when scaling up your business, where in the heck does one find good creative talent? There's lots of advice around, ...

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    • How to Motivate Creative Employees

      Many companies unintentionally hinder creativity, so learning how to motivate creative employees can give you an advantage over your competition. The way you treat creative employees has a snowball effect on the organisation as a whole. “Companies forget that employees talk [to each other],” says James Berry, an entrepreneur and management professor at University College London. “The positive and negative effects of [a company's response to] creativity often spiral, so you want them to spiral in a positive direction.”

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      Nobody would argue that Torrance’s tasks, which have become the gold standard in creativity assessment, measure creativity perfectly. What’s shocking is how incredibly well Torrance’s creativity index predicted those kids’ creative accomplishments as adults. Those who came up with more good ideas on Torrance’s tasks grew up to be entrepreneurs, inventors, college presidents, authors, doctors, diplomats, and software developers.

    • Creativity Requires A Culture That Respects Effort And Failure

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      There are few commencement speeches that last beyond the day they're given.

    • Better Tools Can't Make You More Creative

      What are the connections between these three things? First: Comics – the magic happens in the gaps between panels In his terrific book Understanding Comics, Scott McCloud explains that comics are special because all of the real action occurs in the gaps between panels – this is the part that readers fill in using their imagination.

    • The crisis of creativity

      What do the following have in common: Peter’s question: “Just where are those institutions that harness talent and foster creativity?”; Paul’s complaint that the media and other creative industries prefer nepotism and short-termism to financing creativity; Philip Delves Broughton’s

    • NASA seeks creativity for bid to put 500-Ton asteroid in moon’s orbit

      The U.S. space agency is counting on private investors to help invent and manufacture new technologies to protect the Earth from stray asteroids. Industry executives will be briefed today in Washington about the planned 2025 mission to put a 500 metric-ton asteroid in orbit around the moon, National Aeronautics and Space Administration chief Charles Bolden told reporters today in Vienna during a visit to the United Nations space agency.

    • Brutal Emails Reveal Y&R Boss Regarded His Creative Director As 'Arrogant' And A 'Bully'

      An Australian court ruling has quoted at length from internal emails sent between brass at Young & Rubicam over the hiring of Reed Collins from Leo Burnett to become national creative director at The Campaign Palace, a unit of Y&R in Australia.

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      Yahoo CEO Marissa Mayer's chief strategy for turning around the Web giant comes down to one thing: people.

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