By Thinking Big:The Coca-Cola Company (KO) is the world's largest non-alcoholic beverage company. Market share of the soft drink market is currently at 34%. Coke owns or licenses over 500 beverage brands, including waters, sparkling beverages, juices, teas, coffees, energy and sports drinks. Four of the largest beverage brands in the world belong to Coke; Coca-Cola, Diet Coke, Fanta and Sprite.
Coca-Cola says it will make lower-calorie options and clear calorie labeling more widely available around the world, intensifying a push against critics who say its drinks pack on the pounds. The Atlanta-based company, which makes Sprite, Fanta and Minute Maid, already offers diet drinks in most markets.
Is Coca-Cola being a “conscious capitalist,” or is the company capitulating?
A headline on the advertising and technology blog ad:tech prompted the question for me. “Why Coca-Cola Will Voluntarily Stop Marketing to Kids,” it reads.
“In an entirely voluntary move,” Coca-Cola announced that it would “cease all worldwide marketing efforts to children under 12, put calorie counts on all packaging and labeling, and ensure that low-calorie and no-calorie… beverages are available in every nation on Earth where Coca-Cola is sold.”
By Osman Gulseven:The Coca-Cola Company (KO) is one of the most popular companies in the world. The beverage giant offers a wide selection of drinks, ranging from carbonated energy drinks to flavored waters. The company has several well-known brands in its portfolio, such as Diet Coke, Fanta, Sprite, and the world famous Coca-Cola brand.
Avi Morris submits:Coca-Cola (KO) just increased its dividend to an annual rate of $1.76, yielding 3.2%. Coca-Cola is an S&P 500 Dividend Aristocrat which has increased dividends annually for almost 50 years. The announcement followed record results in 2009, when earnings per share were about $3 (depending on which figure is used) suggesting a P/E ratio of 18K.
Avi Morris submits:Coca-Cola (KO) is the world's largest beverage company led by Coca-Cola, the world's most widely recognized brand. KO has 14 billion-dollar brands, including: Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, Powerade, Minute Maid, Simply and Georgia.