Carlyle Group prices low IPO

NEW YORK (Reuters) - Carlyle Group LP plans to price its IPO between $22 and $23 per unit, lower than its initial $23-$25 range, a source familiar with the matter said on Wednesday, as the private equity firm courts stock market investors.

Private equity firm hopes selling shares at a discount to peers will pay off.

The normally secretive private equity industry spent 2012 in the spotlight thanks to Mitt Romney‘s ill-fated presidential run, and some of these firms appear to be capitalizing on all the free press they received — literally. That’s right, the publicly traded private equity firm Carlyle Group — whose funds were once open only to the mega-rich — is now allowing the merely well-off to get in on the action.

The normally secretive private equity industry spent 2012 in the spotlight thanks to Mitt Romney‘s ill-fated presidential run, and some of these firms appear to be capitalizing on all the free press they received — literally. That’s right, the publicly traded private equity firm Carlyle Group — whose funds were once open only to the mega-rich — is now allowing the merely well-off to get in on the action.

The normally secretive private equity industry spent 2012 in the spotlight thanks to Mitt Romney‘s ill-fated presidential run, and some of these firms appear to be capitalizing on all the free press they received — literally. That’s right, the publicly traded private equity firm Carlyle Group — whose funds were once open only to the mega-rich — is now allowing the merely well-off to get in on the action.

(Reuters) - Private equity firm Carlyle Group has raised

ByRobert Mohle:What metric should you use to value a Private Equity firm?