When in Rome, do as the Romans do. When in Silicon Valley, speak like the techies.
If you want to blend in you better understand what it means to eat dog food (hint, it doesn't actually involve Kibbles 'n Bits). And you'll need to know how to control your burn rate before you pivot.
Failure is exalted in Silicon Valley as a learning experience, just so long as it's not happening right now. "Start-Ups: Silicon Valley," Bravo's much-criticized reality TV series, was a failure with viewers but that might not be the end of the story.
Marissa Mayer’s two new roles — chief executive and mother — mean that Silicon Valley, the heart of American innovation, could become the place where a more progressive attitude toward women and work takes root.