Apple Details Plans For Educational Curriculum
Today at the Guggenheim Museum in New York City, Apple held an event to talk about two key things: “Reinventing textbooks” and “Reinventing curriculum.” But perhaps lost amid the tentpole announcements (iBooks 2, iBooks Author, and the all-new iTunes U) were some subtleties of those products and Apple’s plans for the education space. Among them:
- “Education is deep in our DNA,” Apple SVP Phil Schiller said shortly after taking the stage. He then rattled off some starting statistics: high school students in the U.S. that enter as freshman have only a 70 percent chance of graduating. In urban areas, the statistic drops closer to 60 percent.
- Among industrialized nations, the U.S. is 17th in reading, 31st in math, and 23rd in science. “We all want to do better than this,” Schiller said.
- The number one items on teens’ wish lists for the holiday season this past year was the iPad,