Crowdsourced advertising platforms - some with Silicon Valley backing - are sprouting up to liberate untapped talent from around the world and remake television (and video) advertising. Companies such as Tongal, Zooppa, Poptent and others are tapping the crowd for talent and hoping to leverage social media's expanding reach and real-time impact to strengthen ties b
The popular television show "Mad Men" gives viewers a glimpse into what it was like to work in the advertising industry during the 1960s, a time when the typical office environment was characterized by analog technology, free-flowing martinis, and rampant sexism. But while you'd probably get fired for drinking on the job today, "Mad Men" star Christina Hendricks wants the world to know that there's one important part of the old-timey office that has remained in tact: the men are still making a lot more money than the women.
As any Mad Man fan knows, Don Draper is truly one of a kind, a man with perfect style and a seemingly infinite number of complexities. But despite his many distinct traits, fans and critics have spent countless hours over the past seven years trying to figure out which real-life ad men inspired Draper's creation and helped forge his unique personality.
From fast food restaurants removing sugary drinks from kid’s menus to city governments considering taxes on soda, the soft drink industry has been the target of a crusade to end – or at the very least reduce – consumers’ love affa
AMC Networks (AMCX), the company formerly known as Rainbow Media that was split off from Cablevision in 2011, has been the epitome of a successful public market spin-off. Huge hits led by Breaking Bad and Mad Men have the company, which owns four national channels (Sundance Channel, IFC, and WE tv, in addition to the flagship AMC), on a roll with both viewers and investors. As you can see from the chart below, the stock has doubled in the two years since the shares made their stock market debut as an independent company.